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Mabel, If You’re Able, Black Label On The Table
1958 Note the M on Mabel’s daisy dress, a precursor to Laverne’s sweater L. Though no longer widely distributed in the U.S., Black Label remains the official beer of Beer Frisbee, aka Beersbie–because...
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You Really Need To Get Your Schlitztogether
1957 And the award for best illustration of ale with squirrels, accordions, and ascots goes to… Schlitz! Y’all, this ad did its job. It actually makes me wants Schlitz, despite the fact that I would...
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Never Ever Pour Your Beer This Way
Unless you like a frothy mouthful of head, do not pour your bottle into your glass this way. I watched a patron at a pizza parlor pour his pitcher (that’s a lot of p’s!) into his pint sans tilt, and...
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Puppies Before Liquor, Never Sicker
“Women of the West” by Luchetti & Olwell ‘Tis an odd image indeed, of young women in the 1890s, taking part at “a drinking bee” in White Chapel, Dawson, Alaska–a base during the 19th-century...
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Legally Drunk
It’s weird to see 1977 university staff images with EVERYONE drinking, since you could never do that now. Most students can’t drink until they’re juniors nowadays. But back when the drinking age was...
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Brooklyn Gutter Wine
Daily News I don’t know what’s more disturbing; that federal agents dumped barrels of wine into the gutter, or that neighborhood kids are frantically trying to salvage it. I’ve never been a believer in...
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When You Give Up Booze For Lent But Then Your High School Sweetheart Comes To...
Carl Mydans, London Pub
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Sniff Flowers, Not Glue
Sniffers, London, 2018, by Jim Lustenader I’ve heard of stopping and smelling the roses, but I hadn’t heard this twist on it. Etsy I don’t believe I’ve ever stopped to smell the rosé. Perhaps a cab...
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Sample My Wares
National Geographic Society, Finlay Photography by Bernard F. Rogers, Jr. While this pretty maiden humbly offers two bunches of grapes on sticks during a Roman Grape Festival, her old-fashioned costume...
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Yorkshire Art Carney Doppelganger
Carl Mydans The coalminers above are relaxing with pints in a colliery club in Yorkshire, England. Colliery is a word I’ve never used, so I had to pull out my big, red Webster’s dictionary (no offense...
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Easy Speak
Wallace Morgan for The New Yorker, October 11, 1930 As you can see, illustrator Morgan was a master of movement, using his sketches to adeptly convey the energy and complexity of the speakeasy. Also...
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A Very Good Find In A Very Tough Year
Life: Our Finest Hour During WWII, the not-yet-vanquished German army occupied the north of France, including the port of Cherbourg, which they heavily fortified against seaborne assault. As the only...
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Desperate Times Call For Desperate Bottled Water Alternative
1984 Cactus, by Philip Barr Perhaps your grocery shelves are bare of bottled water thanks to the numero 19 virus . The good news is that it flows in the pipes in your home. Is it nasty? Put a couple...
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Eye On The Prize
She’s not listening to a word about Ken’s board meeting. Why? Because Old Forester, that’s why. It’s not called Old Banker for a reason, Ken. But Meg’s not the only with her eye on the prize. Behold,...
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